It seems a shame that some work should languish in the dark, just because a client didn’t buy it.
I know, it’s controversial to show spec work, but life’s too short to not show work you like.
#adlife
(Especially when you worked nights, weekends, and through your own birthday dinner to make it.)
#madlife
💡
ROLEX
Brief: to give Rolex a point of view. We did this by giving them a new way to define success, from the brand synonymous with success itself.
Strategy + Concept + Copy
IWC
A proposed video for the cancellation (due to Corona) of IWC’s 2020 collection launch.
Concept + Copy
N26
A brand awareness campaign positioning N26 as a judgment-free haven for millennials looking to bank, finance, and save.
Strategy + Concept + Copy
Bumble
A persuasive campaign to get German women to try Bumble (and some of my finest German copywriting).
Concept + Copy
